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Marketing for the circular economy

Working to build Canada’s circular economy? Sparx is the full-service marketing and communications partner you’ve been looking for. We help organizations, stewardship programs, recyclers, and producers grow their impact.

We’ve worked with

  • Alberta Beverage Container Recycling Corporation
  • Circular Plastics Taskforce
  • EFS-plastics
  • Canadian EPR Forum, the Canadian Product Stewardship Council
  • Return-It
  • Zero Emissions Innovation Centre
  • Salish Elements
  • FES, Finance Engage Sustain
  • Canadian Securities Exchange
  • TPD, The Personnel Department

A snapshot of our impact

We are proud of the results we’ve achieved for our clients, both within the circular economy and across other impactful sectors.

140%more leads, year over yearCanadian Securities Exchange
247Kimpressions, with a 23% lift in click-throughGalt Foundation
16K+social media posts written and shippedacross every client account
2014the year our longest engagement beganand still running

What we do

We offer the solutions needed to make your circular economy organization a household word.

Content & editorial
Magazines, long-form, and blogs, plus the publishing discipline that keeps them arriving on time.
Brand & positioning
Ensuring your circular economy business and its value are understood by customers, funders, and regulators.
Social & community
Compelling social content, community building, and events that help move the needle. In this sector, community work is marketing.
Analytics & reporting
Monthly measurement written in plain language, so you can tell what changed and why.

Other services: strategy, design, SEO and AEO, CRM, advertising, websites, video, and email.

What we make, to make an impact

Our high-quality, editorially independent projects reflect our belief in being good at what we do for others by being good at it for ourselves.

A magazine published by Sparx

Circular Economy Magazine

Circular Economy Magazine proves what’s possible for the circular economy in Canada and beyond by spotlighting the organizations, leaders, and innovations making circularity a reality.

circulareconomymag.com →

A platform built and run by Sparx

Purpose-Driven Events

A free, open listing of upcoming purpose-driven events, designed to help changemakers reach impact goals, grow their audience, and make valuable connections.

purposedriven.events →

What clients say

From projects to long-lasting working relationships, we are committed to exceeding our clients’ expectations and growing their impact.

The Sparx team has been a dream to work with. They are proactive, organized, and motivated beyond just doing a good job. They are committed to creating positive impact for transformative change, and this shows in the quality of their work and their interpersonal style. I couldn’t recommend Sparx enough as a team to safeguard your precious work and ambitions with!
Victoria Hurth
Victoria HurthIndependent Pracademic
We enjoy working with Sparx for their quick turnaround and excellent collaboration with Salish Elements. … We also get many compliments on our logo, which has grown over the last year in collaboration with Sparx. This has allowed us to create an overall brand image that is starting to mature more, and we are excited for the future journey to unfold!
Deanna Ambrose
Deanna AmbroseCommunications Director at Salish Elements
Sparx can ‘get it’ in a very short period. What most people don’t know is their own internal continued education. Whether sector and industry-specific or general market outlook, they incorporate what’s new with their foundational knowledge and expertise.
Barrington Miller
Barrington MillerFormer President at Grove Group of Companies

Where we show up

We are proud to be an active member of Canada’s circular economy community.

Memberships and commitments

  • Member of the Circular Innovation Council, 2026/2027
  • Share Reuse Repair Initiative, SHIFT Lite
  • Coast Waste Management Association
  • Recycling Council of Alberta
  • Recycling Council of British Columbia
  • United Nations Sustainable Development Goals

Conferences we collaborate with

  • Canadian Circular Economy Summit
  • Canadian EPR Forum
  • Victoria Forum
  • Zero Waste Conference

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